Gemma Kernich
March 22nd 06, 01:39 AM
This is a radio ad from the UK, specifically about the SMIDSY phenomenon.
Although targeting road safety for motorcyclists, the principle is there and
sound for cyclists too.
"Don't take it in"
http://www.thinkroadsafety.gov.uk/campaigns/motorcycles/media/dont.mp3
The whole campaign can be found here (including 'that' TV ad that's been
around on aus.motorcycles a few weeks back):
http://www.thinkroadsafety.gov.uk/campaigns/motorcycles/motorcycles02.htm
Although targeting road safety for motorcyclists, the principle is there and
sound for cyclists too.
"Don't take it in"
http://www.thinkroadsafety.gov.uk/campaigns/motorcycles/media/dont.mp3
The whole campaign can be found here (including 'that' TV ad that's been
around on aus.motorcycles a few weeks back):
http://www.thinkroadsafety.gov.uk/campaigns/motorcycles/motorcycles02.htm