Thread: Sponsors?
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Old May 8th 04, 12:57 AM
Thomas Reynolds
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Default Sponsors?

(Richard Adams) wrote in message . com...
.....
Wouldn't it be interesting to have movie studios sponsor teams? With
the huge wads of cash they toss around on promotions, seems a cycling
team would be just the thing.

Imagine Lance & Co. in jersies featuring upcoming films. I suppose
the public would gobble up kit, too.

"Be the mightiest Fred in your neighborhood peloton in your very own
Flintstones 3: Tour de Bedrock official team jersey!"

A movie studio could sponsor a team but they would have to change
jerseys every couple weeks to keep promoting their latest film. It
might be kind of strange to see a team manager order an attack by
several of his guys in order to promote the movie currently on their
jerseys.

Tom
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