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GTOE in BROL
BROL reviewed the new Greenspeed GTOE in their latest issue. Two
things caught my attention in the article: They found out that the new steering geometry not only eliminates brake steer, but also pedal steer! No more head hunting from your heavy pedalling... Anybody can back up this claim? They also remind us that a Greenspeed is still way more expensive than some cheaper brands. Would it make sense for a maker of expensive, state-of-the-art trikes to offer a special low-cost model, to try and capture the lower-end entry-level segment of the trike market? Or is that better left to the people who can do that best: Whizwheels, Stein, etc? The review is at: http://www.bentrideronline.com/Vol5.1/greengtoe.htm -- Risto Varanka | http://www.helsinki.fi/~rvaranka/ |
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#3
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GTOE in BROL
Larry Varney wrote in message ...
wrote: They also remind us that a Greenspeed is still way more expensive than some cheaper brands. Would it make sense for a maker of expensive, state-of-the-art trikes to offer a special low-cost model, to try and capture the lower-end entry-level segment of the trike market? Or is that better left to the people who can do that best: Whizwheels, Stein, etc? If Greenspeed markets a lower-cost trike, in direct competition to what's already there, they will have an advantage going in, based solely on name recognition and customer loyalty. But if it were to turn out to be not nearly as good as the TerraTrikes, Speeds (and soon Trails and Roads!) and so on, it would come back to haunt them. Problem is that with the falling US dollar compared to the Australian Dollar, and many other currencies as well, it will be hard for a Australian, English or other European trike (or bike) maker to compete on a price basis in the US. One would expect that is the reason for the US's position that it will no longer take extreme measures to support our old greenback. Gary McCarty, Greenspeed GTO, Salt Lake City |
#4
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GTOE in BROL
Gary,
Your observation is right on target. However, Greenspeed's insight on having some of their manufacturing performed in Taiwan will insure that they can still have a competitive edge here in the States. Although this is good news for us USA builders, we are now paying more for our components than earlier this year. Regards, Rick Horwitz www.hellbentcycles.com "Gary Mc" wrote in message om... Larry Varney wrote in message ... wrote: They also remind us that a Greenspeed is still way more expensive than some cheaper brands. Would it make sense for a maker of expensive, state-of-the-art trikes to offer a special low-cost model, to try and capture the lower-end entry-level segment of the trike market? Or is that better left to the people who can do that best: Whizwheels, Stein, etc? If Greenspeed markets a lower-cost trike, in direct competition to what's already there, they will have an advantage going in, based solely on name recognition and customer loyalty. But if it were to turn out to be not nearly as good as the TerraTrikes, Speeds (and soon Trails and Roads!) and so on, it would come back to haunt them. Problem is that with the falling US dollar compared to the Australian Dollar, and many other currencies as well, it will be hard for a Australian, English or other European trike (or bike) maker to compete on a price basis in the US. One would expect that is the reason for the US's position that it will no longer take extreme measures to support our old greenback. Gary McCarty, Greenspeed GTO, Salt Lake City |
#5
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GTOE in BROL
In article , Larry Varney
wrote: I think any manufacturer that already has a good reputation would stand to benefit from going after any segment of the market. And yes, right now the low-end market is the place to go, as evidenced by the success of companies like WizWheelz and Catrike. That's assuming you define the $2k price point as "low end." The true low end is down in the vicinity of the J&B Tadpole, which is a non-winning proposition for any US builder. If Greenspeed markets a lower-cost trike, in direct competition to what's already there, they will have an advantage going in, based solely on name recognition and customer loyalty. Not necessarily. Those loyal customers have enough money already to buy $3500 Greenspeeds. Why would they buy a low-end trike? (Leaving aside for a moment the idea of buying one for the kids/SO, etc... that's a special case.) Buyers of entry-level machinery don't know the players and don't have any preconceived ideas about who's best. Brand image has less impact on them. Also, the Internet has proven to be the single best thing to ever happen to the recumbent industry. Information flows very freely, and product reviews/chat buzz can establish a new manufacturer as a major player in a hurry. |
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GTOE in BROL
On Fri, 19 Dec 2003 15:06:07 -0500, Larry Varney
wrote: If Greenspeed markets a lower-cost trike, in direct competition to what's already there, they will have an advantage going in, based solely on name recognition and customer loyalty. But if it were to turn out to be not nearly as good as the TerraTrikes, Speeds (and soon Trails and Roads!) and so on, it would come back to haunt them. And that presupposes that they haven't already considered releasing an entry-level spec, and rejected it. There are plenty of reasons they would decide against, like the danger of damage to the brand, or maybe their market research tells them there are not enough extra sales to be got just by cutting the price (those of us who want great trikes will always afford them one way or another). They could run it under another brand inna Volkswagen stylee but I doubt it would be worth the effort, and it might even undermine the sales of their full-spec offering. Stein seems to be in trouble (unless others know different?) - I think the most complete range may be the Trices, which seem to go from about $3k to about $6k. One other thing occurs to me: I have not yet bought a trike because I have already spent a lot on bikes lately so have run out of budget. I bought a recumbent bike not a trike, because it was half the price and more convenient for getting indoors. I will still buy a trike one day, but although it is cost that is preventing me from buying right now, availability of cheap trikes won't cause me to buy because I want either a Trice Monster or a Windcheetah, or something equivalent. Guy === May contain traces of irony. Contents liable to settle after posting. http://chapmancentral.demon.co.uk |
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GTOE in BROL
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#8
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GTOE in BROL
Mikael Seierup wrote: skrev J&B... who's that again? Guys that make the Sun line of bikes? Not quite right. Sun Bicycles [1] makes the Gardner Martin/Easy Racers designed recumbent bikes and trikes (among others) which are imported to the US (and elsewhere?) by J&B Importers, Inc. [1] http://www.sunbicycles.com/03/html_03/home.html. [2] http://www.jbimporters.com/. Tom Sherman - 41 N, 90 W |
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GTOE in BROL
Andrew Douglas wrote:
: That's assuming you define the $2k price point as "low end." The true : low end is down in the vicinity of the J&B Tadpole, which is a : non-winning proposition for any US builder. J&B... who's that again? : If Greenspeed markets a lower-cost trike, in direct competition to : what's already there, they will have an advantage going in, based : solely on name recognition and customer loyalty. : Not necessarily. Those loyal customers have enough money already to buy : $3500 Greenspeeds. Why would they buy a low-end trike? (Leaving aside Yes, I'd think the loyals would first buy the low-end trike and later upgrade to 'real' Greenspeed. I'm wondering how somebody like Greenspeed could push their price down to the low-cost levels. They could maybe outsource to places like continental China and sell the low end at a loss. There is probably quite a bit of margin that is justified by the cost of developing the designs. Cut that, or even just license the design and the brand to a different manufacturer... -- Risto Varanka | http://www.helsinki.fi/~rvaranka/ |
#10
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GTOE in BROL
skrev J&B... who's that again? Guys that make the Sun line of bikes? M. |
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