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Some insight into the life and phases of a mailing list ... A Perspective
Like it or not, mailing lists commonly undergo an evolutionary process
regardless of whether they are moderated forums forums or unmoderated newsgroups. The natural life cycle of a mailing list, with its various phases, might be summed best as follows: 1. Declaration of Enthusiasm ... Subscribers introduce themselves and gush over how wonderful it is to have encountered kindred spirits. 2. Birth of Evangelism ... Participants moan about how the mailing list consists of far too few members and brainstorming ensues to initiate recruitment strategies. 3. Expansion of Community ... An ever increasing number of interested parties subscribe and contribute to the mailing list. Lengthy threads develop (some more relevant than others). 4. Emergence of Camaraderie ... Information and advice is exchanged (some empirically founded ... some just anecdotal nonsense). Friendships are forged. Members rib one another, but all in good fun. New subscribers are welcomed and veterans are patient with newbies. Both newcomers and old-timers alike are comfortable asking questions, providing answers, and sharing experiences. 5. Ascent of Disenchantment ... The volume of postings increases dramatically. Not all threads are of interest to all participants. Some participants pitch a bitch about signal-to-noise ratio, off-topic threads, me too posts, forwarding of private emails, and other violations of mailing list netiquette. Member #1 threatens to unsubscribe if things don't change for the better. Member #2 aligns himself with Member #1. Member #3 disagrees with both Members #1 and #2. Member #4 suggests that Members #1, #2, and #3 should lighten up. Flame wars erupt and adversaries emerge. Bandwidth is sacrificed as an abundance of postings proliferate in an effort to resolve differences and restore some semblance of order. During this particular phase, many a delete key gets more than its share of abuse. 6. Stagnancy of Growth ... The purists castigate members who ask an old question or respond humorously to a serious post. Newcomers are rebuffed and discouraged. Traffic volume subsides considerably and is generally confined to minor topics. Many relevant issues are communicated via private emails. Some members turn in their membership cards in a huff and the remaining members continue to participate in phases #4 and/or #5 above. 7. Someone like me pounds away at the keyboard composing a posting such as this one in an effort to stir the juices of those members who find themselves entrenched in the quagmire of phase #4 and/or #5 above ;-) Well, at least this posting should prove to be a thought provoking departure from the norm and hopefully sheds some light on the nature of the beast we have come to love and hate ... the mailing list. Jim McNamara |
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